Once people look beyond the ordinary and see for themselves the realistic state of the seabed, we are hopeful that people will now think twice about disposing of plastic in the ocean.” The ‘Seabed’ exhibition also sheds light on the grim reality of where the world’s marine life calls home – in trash-polluted waters.ĭDB Group Hong Kong’s Creative Director, Phoebe Chan, shared, “This initiative really exemplifies the belief that creative communication has great power to make an impact. The Greenpeace and DDB Hong Kong collaboration aims to make the invisible visible, alluding to the pollution in our waters and nature around us. Sai Kung is well-known for its UNESCO heritage sites and natural bodies of water, an irony given its high levels of single-use plastic trash. Behind the peaceful back support is a mattress created from real ocean trash, retrieved from the Sai Kung district by a Greenpeace Hong Kong volunteer.
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